Unlocking Customer Understanding Through Hyperrealistic Personas

Run AI-powered marketing research with personas that think, feel, and react like real customers.

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Hyperrealistic Personas

Personas that capture cultural, social, emotional, and behavioral context from diverse data streams.

Global Reach

Instantly access any customer segment worldwide, navigate demographic nuances, and generate actionable insights.

Living Customer Intelligence

AI-powered focus groups, real-time insights, and comprehensive reporting.

From Data to Deeper Customer Understanding

Transform your market research with living, hyperrealistic customer personas that bring insights to life.
Our platform synthesizes data from social media, surveys, behavioral patterns, and proprietary sources to craft personas that reveal the full human story:
  • Psychological Drivers
  • Emotional Triggers
  • Core Interests and Preferences
Move beyond simply knowing what your customers do. Unlock the deeper "why" behind their actions to build more meaningful connections.
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Countries: Real-Time Insights with Global Personas

Discover realistic personas from over 100 countries, offering real-time insights and personalized feedback to support your goals. With continuous updates, we provide dynamic coverage and the flexibility to add specific data tailored to your unique needs.

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Gain Strategic Insights with Our Platform

Empower your business with realistic, data-driven personas from global markets. Our platform enables you to customize surveys, leverage AI to generate targeted questions, analyze results, and conduct real-time follow-up interviews—all in one seamless experience. Refine your strategies and stay ahead with actionable insights tailored to your audience.

Global Reach

Choose from a wide range of personas representing countries around the world. If the country you're looking for isn't currently listed, we are ready to assist in adding it to meet your specific needs.

Customize Questions

Create surveys with different types of questions, such as closed-ended, open-ended, rating scales. Users can either upload their own question lists or utilize AI to automatically generate questions based on specific guidelines.

Hyperrealistic Persona

Our personas are synthesized from social media, surveys, behavior patterns, and proprietary data, capturing psychological drivers, emotional triggers, interests, and preferences for a deep understanding of customer behavior.

Report Insight

Gain valuable insights from survey results, with the option to dive deeper into detailed analysis for each individual question. If further customization is needed, you can export the original responses for comprehensive offline analysis.

Follow-up Interview

After completing a survey, you can initiate follow-up interviews with specific personas to gather additional details. Ask personalized questions and receive real-time feedback to gain deeper insights.

Use Cases

What Hyperrealistic Personas Can Help with Your Research Needs
Concept Testing

Simulate consumer interest and market viability, enabling businesses to refine and validate concepts with precision.

Product Testing

Provide comprehensive feedback on near-final products, capturing satisfaction, performance, and quality insights.

Ads & Message Testing

Evaluate the effectiveness of ads and marketing messages by testing clarity, relevance, resonance, and engagement with virtual audiences.

Brand Perception

Explore consumer perceptions and emotional connections to a brand, offering deep insights into identity, values, and positioning.

Surveys

Deliver broad, scalable feedback from diverse audiences, providing quantitative insights into opinions, preferences, and behaviors.

Interviews

Offer in-depth qualitative insights by exploring individual perspectives, uncovering motivations, and understanding nuanced behaviors.

Focus Groups

Generate collective insights through moderated group discussions, exploring reactions, ideas, and dynamics in a collaborative setting.

A/B Testing

Identify the most effective option by comparing variations of ads, designs, or content through data-driven insights.

Transform Your Marketing Research

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Immediate Impact

Scale effortlessly from dozens to thousands of personas, generate real-time insights, and empower marketing teams to seize opportunities immediately.

Deeper Insights

Model complex decision-making processes, predict future behaviors, and reveal hidden motivations that drive customer actions.

Effortless Productivity

Revolutionize your marketing research process by utilizing Persona AI to complement traditional methods, reduce costs, and enhance productivity.